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Chapter 6 Sociology
| Question | Answer |
|---|---|
| Culture Lag | A period of maladjustment when the nonmaterial culture is still trying to adapt to new material conditions |
| Digital Divide | The relative lack of access to the latest technologies among low-income groups, racial and ethnic minorities, rural resident, and the citizens of developing countries |
| Dominant Ideology | A set of cultural beliefs and practices that helps maintain powerful social, economic, and political interests |
| Gatekeeping | The process by which a relatively small number of people in the media industry control what material eventually reaches the audience |
| Hyperconsumerism | The practice of buying more than we need or want, and often more than we can afford; a preoccupation of postmodern consumers |
| Hyper-Local Media | Reporting that is highly local and typically interest based |
| Influencer | A social media user who has established credibility in a specific industry, such as fashion or electronics, or toys |
| Mass Media | Print and electronic means of communication that carry messages to widespread audiences |
| Narcotizing Dysfunction | The phenomenon in which the media provide such a massive amounts of coverage that the audience becomes numb and fails to act on the information, regardless of how compelling the issue |
| Opinion Leader | Someone who influences the opinions and decisions of others through day to day personal contact and communication |
| Social Capital | The collective benefit of social networks, which are built on reciprocal trust |
| Social Media | Website and online applications that enable people to create and share content or to participate in social networking |
| Stereotype | An unreliable generalization about all members of a group that does not recognize individual differences within the group |