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PRELIM TECHNO
| Question | Answer |
|---|---|
| the practice of applying innovative and technology driven solutions to create and grow successful business ventures | technopreneurship |
| combines the elements of entrepreneurship, technology, and innovation to develop products, services or platforms that disrupt existing markets or create new ones | technopreneurship |
| what are the characteristics of technopreneurship | - innovation and creativity - technology driven - risk taking - value creation |
| technopreneurs identify opportunities to leverage technology and develop innovative solutions that meet market needs. | innovation and creativity |
| Technopreneurs embrace uncertainty and are willing to take calculated risks to pursue their entrepreneurial ventures | risk taking |
| Technopreneurship relies on leveraging technology as a core component of business models, operations, or products/services. | Technology-driven |
| Technopreneurs seek to create value for customers, society, and stakeholders through their technological innovations | Value Creation |
| refers to the distinctive benefit that a product, service, or business offers to its customers | value proposition |
| reason why customers should choose a particular product or service over alternatives available in the market | value propositn |
| what are the key elements of a strong value proposition | - customer benefits - unique selling point - competitive advantage - clear and compelling message - social proof |
| It explains the specific benefits that customers can expect to achieve by using the product or service. This could include cost savings, time efficiency, improved performance, convenience, or enhanced experience. | Customer Benefits |
| It emphasizes the unique features, attributes, or capabilities of the product or service that sets it apart from competitors. It may showcase a distinctive technology, innovative design, superior quality, or a novel approach to addressing customer needs | Unique Selling Point |
| highlights the competitive advantage of the product or service, showcasing how it offers superior value compared to alternatives available in the market. include factors like price, quality, performance, reliability, customization, or customer service. | Competitive Advantage |
| t should be communicated in a concise, clear, and compelling manner. It should be easily understood by customers and create an emotional connection by addressing their aspirations, fears, or desires. | clear and compelling message |
| Providing evidence or proof of the value proposition's claims helps build trust and credibility. This could include customer testimonials, case studies, data, or certifications that demonstrate the effectiveness and reliability of the offering. | Social Proof |
| a tool used to design and improve products and services by understanding the customers' needs and the value that the product or service delivers to them | value proposition canvas |
| what can you offer your customers to help them achieve their gains? | gain creators |
| what products and services do you offer to help customers get their job done? | products and services |
| how can yo help your customers their pains before, while and/or after the job?/ | pain relievers |
| what would make your customer happy? | gains |
| what job the customer wants to get done | customer jobs |
| what problems you customer encounter in doing his/her job | pains |
| what are the two components of a value proposition | - customer profile - value proposition |
| this right side section outlines the characteristics of the target customer segment, including their jobs, pains, and gains. | customer profile |
| what are the three components under customer profile? | - jobs - pains - gains |
| tasks or problems customers are trying to accomplish/solve | jobs |
| the negative experiences, obstacles, or risks that customers face in trying to accomplish their jobs | Pains |
| the benefits, outcomes, or positive results that customers seek to achieve when trying to accomplish their jobs | Gains |
| this left side section describes the product or service being offered and how it creates value for customers. | Value proposition |
| what are three components under value proposition? | - products and services - pain relievers - gain creators |
| the features and attributes of the offering that address customer needs and preferences | Products and services |
| how the offering alleviates or eliminates customer pains | Pain relievers |
| how the offering provides benefits or creates gains for customers | Gain creators |
| a plan for how a business creates value for its stakeholders, including customers. how the business' offerings are made and distributed to the intended customers; and how income will be generated through this process | business model |
| business model based on providing advertisers access to highly targeted customer niches. businesses earn income by charging advertisers for ad placements, clicks, impressions, or conversions | advertising ex: google, youtube, facebook |
| involves selling the rights to operate a business under an established brand and proved |
Created by:
rezzie