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Stack #4607285
| Question | Answer |
|---|---|
| promotional advertising | a marketing strategy that focuses on driving immediate sales by offering short-term incentives such as discounts, coupons, and giveaways. |
| institutional advertising | a marketing strategy that focuses on promoting a company's overall image and reputation rather than specific products or services. |
| media | g involves utilizing various platforms, both online (like social media and email) and offline (like TV and print), to reach a wider audience |
| print media | in marketing refers to physical, printed materials used to disseminate information, news, or advertisements to a wide audience. |
| specialty media | refers to targeted and personalized advertising platforms or items designed to engage niche audiences. |
| cost per thousand | is a marketing term that refers to the average cost an advertiser pays for 1,000 advertisement impressions. |
| national spot radio advertising | refers to a form of paid advertising that allows brands to reach a wide audience through radio broadcasts. |
| local radio advertising | a marketing strategy that utilizes radio broadcasts to promote products or services to a specific audience within a local community. |