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Advertising

6LM1

EnglishFrench
Advertising La publicité (général, domaine)
As, advert, advertisement Publicité
Catchy Accrocheur
Endorsement Soutien
A commercial Une publicité
Commercial break Pause publicité
Maverick Marginal
Out of step En décalage
To embed Implanter, incruster
To brainwash Faire un lavage de cerveau à
To fit in, to belong S’intégrer
Peer group Pairs, personnes du même âge
To put a stop to, to end Mettre, un terme à, mettre fin à
To donate Faire un don
Brand loyalty Fidélité à une marque
Brand Marque
Loyalty card Carte de fidélité
In exchange for En échange de
A cover Une couverture
To benefit Profiter de
A choice > to choose Un choix > choisir
Liberating Libérateur, émancipateur
To get older Vieillir
That’s a shame, that’s too bad C’est dommage
Out of reach >< within reach Hors de portée >< à la portée de
Adult, grown-up Adulte
To reach Atteindre
To pick up on something Rebondir sur quelque chose, accrocher
To pester, to nag Harceler
Advertiser Annonceur
To capitalise on, to profit Tirer profit de, tirer parti de
Aim, goal, purpose But
Trick Astuce
To appeal Attirer
To split Diviser
Playground, schoolyard Cour de récré
To exclude Exclure
To promote > promotion Promouvoir > promotion
Market Marché
Power > powerful Pouvoir > puissant, percutant, fort
From head to toe De la tête aux pieds
Label, brand Marque / étiquette
Pressure Pression
To give in, to cave Céder
To feel sorry Avoir de la peine pour, compatir
Mind you Cela dit
To subsidise, to fund Subventionner
To end up doing something Finir par faire quelque chose
Partnership Partenariat
Consumer > to consume > consumption > consumerism Consommateur > consommer > consommation > société de consommation
To persuade > persuasion > persuasive, convincing Persuader > persuasion > persuasif
Overconsumption Surconsommation
Disposable Jetable
To spring up, to appear Surgir
A landfill site Un centre d’enfouissement de déchets
Overspending Le fait de trop dépenser
Rubbish Déchets
To bury Enterrer
To own Posséder
To afford Se permettre financièrement, avoir les moyens
A charity Une association caritative
To solve a problem Résoudre un problème
Second-hand De seconde main
To exaggerate Exagérer
To change the channel Changer de chaine
To hum Chantonner
A catchy tune Une mélodie entrainante
Emphasis Exagération, emphase
Visual effects Effets visuels
Informational, educational Instructif
Misleading Trompeur
Shocking Choquant
To choke Étouffer
to shock choquer
Billboard Panneau publicitaire
Eye-catcher Qui attire l’œil
Target group Public cible
Confusing Confus, qui prête à confusion
Controversial Controversé, qui fait polémique
To compare Comparer
Ban Interdire, bannir / une interdiction
Humour Humour
Ad executive Publicitaire
Stuff Truc, machin, chose
Shop window Vitrine
Income Revenu
Figure Chiffre
Trend Tendance
Currently Actuellement
Actually En fait, en réalité
comparison comparaison
Moyen / une moyenne
Spending Dépenses
To recycle Recycler
To owe Devoir (de l’argent)
Abroad À l’étranger
Rejection Rejet
Protest Manifestation / manifester
to save money Économiser de l’argent
Created by: c_chabot
Popular English Vocabulary sets

 

 



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