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Marketing

Markating

QuestionAnswer
Marketing Identifying customers needs or wants
desk research Finding secondary information about coonsumers
feels reserch Finding out new information about consumers
niche market a market with a small need or want Ex. gluten free products
USP Unique selling point
Target Market A group of people a product or service is aimed at.
market sample Gathering information from a small sample group
4 p's Product Price Place Promotion
Sample Gathering information from a small sample group
Marketing mix All elements of marketing 4p's
Channels of distribution The way the product gets from the manufacture to the consumer
Advertising The communication of information about a product or service to the consumer.
Sponsership When when a firm or individual pays money to have their brand associated a major event or a famous individual
Product Have a product that consumers will buy
Price the price needs to be suitable to target market and cover production
Place The methods of distribution from manufacture to consumer
Promotion The methods used to make consumers aware and desire a product or service
Created by: HMorrissey24
 

 



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