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Marketing test
| Question | Answer |
|---|---|
| Market | a group of consumers who share common wants and needs |
| marketing | is the process of business promoting and selling their products and services |
| true/false - Without marketing a business will never succeed | true |
| Demographics | are statistical data about the population |
| target market | is focusing on selling a product or service to a specific group of consumers |
| Market research | is gathering information about what the consumers wants and needs are |
| something else to know about market research is that | This information will help marketers to know what products and services should be created. It alsot compete against other businesses.(This is why you should know your target market) |
| Marketing Mix | Is a phrase to describe the 4 Ps of marketing such as product, place, price, promotion |
| create a logo- | a symbol to identify its products Make sure it appeals to consumers |
| advertising- | the public promotion of something such as a product, service, business, or event, to attract or increase interest in it. |
| A medium is… | a channel or system of communication |
| Mass media- | are channels of communication, such as TV, radio and newspapers |
| what is persuasion? | A means of convincing people: to buy a certain product to agree with a point of view to believe something or act in a certain way |
Created by:
greenlie22