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ent mgt exam 4
| Question | Answer |
|---|---|
| AGA | american gaming association |
| economic impact in US from gaming | 329 billion |
| tax revenue generated anually from gaming | 53 billion |
| how many jobs are supported by US gaming industry? | 1.8 million jobs |
| how many US adults visited a casino for gambling or other purposes in the past year? | 134 million |
| true/false: Gaming provides more direct jobs than air transportation, postal service, or motion picture and video sectors | true |
| types of legal gambling in US | Commercial casinos, Lotteries, Indian gaming, Pari-mutuel wagering (horse and dog racing), Charitable gaming (church bingo and PTA raffles). |
| which 2 states prohibit gambling? | HI & UT |
| how did gambling & gaming start? | 4,000 year old Egyptian dice |
| history of games of chance | happened in China & Japan in 2300 BC |
| what did lotteries do in Europe in the early 1500s? | raise money for royalty |
| why did Founding Fathers run lotteries? | to raise money for new construction |
| which college universities used lottery funds to build dorms? | Yale, Harvard, Dartmouth |
| when does gambling become well established in Europe? | by 19th century |
| when does gambling become formally sanctioned in US? | by 20th century |
| first state to legalize casino gambling | NV in 1931 |
| who owned early casinos? | individuals with ties to the mafia |
| when did legislation move ownership to a corporate model? | late 1960s |
| first corporate gambling establishment traded on the NYSE in 1973 | Harrah's Entertainment |
| when did Atlantic City open its first casino? | 1973 |
| which Destination style resort casinos are growing? | the Mirage, Venetian, and Bellagio |
| what did the legalization of casino gaming on indian reservations do in 1988? | opened doors for states to develop casinos on federally owned Indian territories without formally approving gambling on non-federal lands |
| which state introduced first formalized state lottery in 1964? | NH |
| when did legalized horse racing begin? | late 1800s |
| when did greyhound racing begin? | 1920s |
| MO lottery history | began 1/20/86, with intro of single scratch-off game Jackpot ‘86. represented 1st legal authorized lotto tickets sold in MO since Franklin Railroad Lottery (now MO Lottery) closed in 1877. voters passed Amend. 11 lotto proceeds to benefit public education |
| types of legalized gambling in US | commercial casino gaming, native american indian gaming, lotteries, pari-mutuel gaming, charitable gaming |
| commercial casino gambling | Major markets: NV, NJ. Riverboat gambling. offer a variety of gambling options including slot machines & table games like poker, blackjack, roulette, craps |
| native american indian gaming | In 1988, the Indian Gaming Regulatory Act legalized casino gaming on American Indian Reservations. Tribes partner with corporations to develop casino gaming on their lands. 2024 $43.9 billion gross gaming revenue |
| lotteries | Individual states have their own lotteries. Multiple states joined together to form the Multi-State Lottery Association which sponsors the Powerball game |
| pari-mutuel gaming | Similar to the structure of a lottery where the total amount of prize money is based on the amount of money bet. Horse Racing more than 30,000 races in 2024 across the U.S. Ex: Kentucky Derby |
| dog races are what type of legalized gambling? | pari-mutuel gaming |
| when did greyhound racing peak? | in the early 1990s with more than 50 racetracks in the U.S |
| in how many states is dog racing illegal? | 46 states |
| gambling challenges & trends: economy | Vegas tourism shifting toward younger & wealthier, stimulating demand for higher-end lodging & retail.” Gen X & Millennials go for rest, not gambling. Games changing to skills-based, similar to phones. Decline of Atlantic City. Comp. of Indian Casino Dvlp |
| other gambling challenges & trends | Video Surveillance / Security. Terrorism. Crisis Management. Overcoming Negative Perceptions of Gambling. Online Gaming |
| gambling floor employment opportunities | Hands-on activities related to the daily operations of a casino. Dealers, cashiers, floor managers, pit supervisors, and security personnel, among others. |
| gambling corporate employment opportunities | Most casinos today are more than just gambling venues; they include hotels, restaurants, entertainment, and retailers. Marketing, sales, PR, HR, accounting, finance, and hospitality management |
| video game industry numbers | 2 in 3 people in the U.S. play video games • $59.3 billion 2024 U.S. consumer video game spending • 81% of players say that video games reduce stress • 205.1 million Americans play video games at least once a week |
| video game industry numbers continued | $168k average salary of a video game industry employee • 350,000 jobs supported across the U.S. • $101 billion video game industry’s U.S. economic impact • 82% of Americans under the age of 18 who play video games |
| top video game companies in market share | Sony Interactive Entertainment, Tencent (China), Microsoft, Nintendo, NetEase (China), Activision Blizzard, Electronic Arts |
| short history of nintendo | ounded in Japan in 1889 creating handmade hanafuda playing cards |
| first computer video game history | called Spacewar! in 1962 invented by MIT student Steve Russell |
| first video game console patent | in 1968 by Ralph Baer. called magnavox odyssey |
| Pong short history | developed by Atari in 1972. becomes smash hit |
| Space Invaders short history | invented in 1978 by Taito. released in arcades |
| Pac Man history | 1980 Namco releases Pac-Man, partnering with Midway for the US release. It goes on sale as an arcade machine but is also available on the Atari 2600. By 1982, Namco would sell 400,000 Pac-Man arcade cabinets and 8 million copies for the Atari 2600 |
| Donkey Kong history | 1981 Donkey Kong the arcade game is released, and goes on to become one of video gaming’s most recognized franchises |
| Electronic Arts history | 1982 Trip Hawkins founds Electronic Arts with the goal of promoting the “software artists” who designed and program video games. The company will eventually grow into one of the biggest video game publishers in the world |
| video games 1994 | The Entertainment Software Rating Board (ESRB) is founded by the IDSA to assign age and content ratings to video games so parents can make more informed decisions about which are appropriate for their children |
| video games 1995 | first Electronic Entertainment Expo (E3) is held in Los Angeles, CA. It is the first tradeshow to focus specifically on video games |
| video games 2000 | PlayStation 2 launches & becomes best-selling video game console of all time. Advertising Review Council (ARC) is established as division of ESRB to monitor & enforce compliance with industry-adopted marketing & advertising guidelines |
| video games 2001 | Microsoft enters the console market with the Xbox. Its flagship launch title, Halo: Combat Evolved, will redefine both First Person Shooter (FPS) games and the online multiplayer experience for millions of players |
| video games 2004 | Blizzard launches World of Warcraft |
| video games 2009 | Minecraft, which will eventualy go on to be the highest selling video game of all time, is released in Alpha |
| video games 2011 | Entertainment Software Association (ESA) & Entertainment Merchants Association (EMA) together win Supreme Court case, give video games 1st Amendment Protection. This is a landmark case guranteeing that games cannot be censored or restricted from sale |
| league of legends championship series | took place in 2011. This marks beginning of organized competitive gaming for the hugely popular Multiplayer Online Battle Arena (MOBA) |
| video games 2012 | King releases Candy Crush Saga, which becomes one of the highest-grossing casual mobile games ever created |
| video games 2016 | Niantic Releases Pokemon GO, combining Augmented Reality gameplay with the hugely popular franchise. It will have over 500 million downloads by the end of the year |
| video games 2017 | Epic Games ships Fortnite, the global phenomenon. With more than 500 million registered accounts, it is one of the most popular games in history. Nintendo launches the Nintendo Switch, a hybrid handheld/home console designed to be played anywhere |
| video games 2019 | Xbox releases Xbox Accessibility Guidelines, a set of best practices that have been developed in partnership with industry experts and members of the Gaming & Disability Community, to help developers make their games accessible |
| video games 2021 | Netflix launches its first games. Amazon launches New World, a massively multiplayer online RPG |
| video games 2022 | Halo debuts as a TV series. Based on the enormously popular Halo franchise, it joins the growing library of successful video game adaptations that demonstrate the popular appeal of video game stories across streaming and film |
| eSports | leagues, competitive circuits, tournaments, or similar competitions where individuals or teams play video games, typically for spectators, either in-person or online, for the purpose of entertainment, prizes, or money |
| history of publishing | Germany 1430 Johann Gutenberg developed mobile type. books were expensive & only owned by wealthiest Europeans and monasteries. |
| gutenberg printing press history | Unleashed the power of ideas to a mass audience. An informed middle class took power from aristocracy. Bible available to general public; no longer do we rely on Roman Catholic priests. Scientists publish and share their findings |
| penny press | in 1830s. further accelerates mass info |
| printing technology advances | Newspapers emphasize crime, local news, & human interest stories. In 1890 Ottmar Mergenthaler invent linotype machine which mechanically sets up type rather than by hand. Computers bring about digital printing |
| top 5 publishing companies | Hachette Book Group. HarperCollins. Penguin Random House. Simon & Schuster. MacMillan Publishers |
| advance | an upfront payment from a publisher to an author, treated as a loan against future earnings, paid before the book is published |
| royalty | payments made to creators for the use of their copyrighted work, typically a song's composition (lyrics and melody), rather than its specific recording |
| backlist | a publisher's older books that are still in print and available for sale |
| ethical concerns in media | the wealthy own newspapers. bezos owns WaPo, john henry owns boston globe, glen taylor owns minnesota star tribune |
| book publishing jobs | literary agent, book editor, proofreader, book designer, book publisher, book buyer, publicist |
| literary agent | represent writers, acting as intermediaries between authors and publishing companies |
| book buyer/purchasing manager | work with bookstores and distributors to find publications for them to sell |
| publicist | work with authors and publishing companies to build campaigns for new books about to hit the market |
| trade magazines | Industry associated with companion animals. It includes things that are associated with the production, consumption and cultural activities linked to Pets |
| newspaper trends | newspapers today rely on advertising for most revenue. were traditionally family owned and had huge profit margins. Starting in the 60s, newspapers needed cash for expansion and sold shares to the public. investors now own the majority of papers |
| true/false: Smaller newspapers are thriving as they are a trusted local news source | true |
| event orgs | meet planners international (MPI) & events council |
| events council | launched in 1985 to enhance knowledge & performance of meeting professionals, promote status & credibility of the meeting profession and advance uniform standards of practice. is recognised globally as the badge of excellence in the events industry |
| event employment data | 143,000 2023 employees. Average salary $56,705. Average age 37.8. 76.9% women vs men |
| fundraising events for nonprofits | often rely on special events. money raised from these events are put toward the mission of the org or the services it provides. Races/5Ks, telethons, call-in events, benefit concerts, golf tournaments, fashion shows, & black tie galas. may be tailored tow |
| company events info | Corps, trade, associations, & unis rely on events to bring together members of public including employers, shareholders, customers. approx 13,000 trade shows held annually. some might be part of the co. regular activities; others denote special occasion |
| brand activation | a marketing strategy that involves creating interactive experiences to bring a brand to life and forge a direct connection with consumers. drives engagement, increases brand awareness, fosters customer loyalty, & encourages action. achieved thru activiti |
| basics of press release | A compelling headline, Basic info about event like date, time, location. strong lead paragraph summarizing the key details. body with supporting information and quotes. boilerplate about the company. call to action (CTA). Contact info for media inquiries |
| sustainability & events | they’re beginning to follow ecological practices and implementing environmentally friendly processes and programs into a way they design their events. a growing trend, focus on green event planning |
| event challenges & trends | Identifying purpose and audience, Managing time and money, putting the event together |