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cognition

QuestionAnswer
basic units of thought image, concept, prototype
image mental representation
concept generalized idea
prototype ideal model for concept (when thinking of bird, most common would say Robin, not something like a penguin or chicken)
cognitive process assimilation, accomodation, schema
assimilation using existing schema
accomodation changing schema
schema organized/ interprets info
problem solving algorithms, heuristics
algorithms step by step
heuristics mental shortcut
two parts of heuristics availability heuristics, representativeness heuristics
availability heuristics how easy it is to bring something to mind
representativeness heuristics stereotypes
decision making mental set, priming, framing
mental set experiences were successful
priming activation, often unconsciously, of particular associations in memory
framing presentation of information/ how wording can influence
cognitive biases functional fixedness, gambler's fallacy, sunk-cost fallacy
functional fixedness inability to see a new use for an object ex: hammer
gambler's fallacy belief that the odds have increased because event hasn't happened
sunk-cost fallacy follow through with something that we've already invested heavily in, even when we shouldn't ex: like seeing a bad movie in theaters but not leaving because you paid for it.
creativity creative, convergent thinking, divergent thinking
creative ability to produce novel and valuable ideas
convergent thinking one solution (idea of inability to think outside of box)
divergent thinking many solutions, creative (think outside of box)
Created by: 113014
 



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