the art of using language effectively and persuasively to communicate ideas, influence an audience, or achieve a specific purpose.

the audience, purpose, and context of a specific piece of writing.

one of the main three writing purposes; this type of writing is also known as expository writing.

one of the main three writing purposes; this type of writing is also known as argumentative writing.

one of the main three writing purposes; this type of writing crosses over into many other types of writing.

an appeal to reason and evidence.

Writers use facts, statistics, examples, definitions, logical reasoning, and clear organization to support their argument.

This shows the writer's ideas are well thought out and supported by proof.

"According to the CDC, teen vaping increased by 78% between 2017 and 2018, showing the need for stronger regulations."

To make the reader think, "That makes sense."

an appeal to the writer's character, credibility, or trustworthiness.

Writers build this by showing they are knowledgeable, fair, honest, and respectful toward opposing views. Proper grammar, citations, and balanced reasoning also strengthen this.

This makes the audience believe the writer is credible and worth listening to.

"As a high school student who has seen my classmates struggle with mental health, I believe schools should provide better counseling resources."

To make the reader think, "I trust this writer."

an appeal to the reader's emotions or values.

Writers use stories, vivid descriptions, or emotionally charged language to make readers feel empathy, anger, pride, hope, or concern.

this helps readers connect personally to the topic and care about the issue.

"Every night, thousands of animals are abandoned on the streets, waiting for someone to show them compassion."

To make the reader feel, "I care about this."

Before writing, consider the audience. What education level will your readers have? What do they believe and value? Why are they reading this?

When preparing to write, consider the time and place, cultural and political situation, values and morals of the audience, and your own beliefs and values as a writer.

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Rhetorical Situation

Term	Definition
Rhetoric	the art of using language effectively and persuasively to communicate ideas, influence an audience, or achieve a specific purpose.
Rhetorical situation	the audience, purpose, and context of a specific piece of writing.
To inform	one of the main three writing purposes; this type of writing is also known as expository writing.
To persuade	one of the main three writing purposes; this type of writing is also known as argumentative writing.
To entertain	one of the main three writing purposes; this type of writing crosses over into many other types of writing.
Logos, Definition	an appeal to reason and evidence.
Logos, How it works	Writers use facts, statistics, examples, definitions, logical reasoning, and clear organization to support their argument.
Logos, In essays	This shows the writer's ideas are well thought out and supported by proof.
Logos, Example	"According to the CDC, teen vaping increased by 78% between 2017 and 2018, showing the need for stronger regulations."
Logos, Purpose	To make the reader think, "That makes sense."
Ethos, Definition	an appeal to the writer's character, credibility, or trustworthiness.
Ethos, How it works	Writers build this by showing they are knowledgeable, fair, honest, and respectful toward opposing views. Proper grammar, citations, and balanced reasoning also strengthen this.
Ethos, In essays	This makes the audience believe the writer is credible and worth listening to.
Ethos, Example	"As a high school student who has seen my classmates struggle with mental health, I believe schools should provide better counseling resources."
Ethos, Purpose	To make the reader think, "I trust this writer."
Pathos, Definition	an appeal to the reader's emotions or values.
Pathos, How it works	Writers use stories, vivid descriptions, or emotionally charged language to make readers feel empathy, anger, pride, hope, or concern.
Pathos, In essays	this helps readers connect personally to the topic and care about the issue.
Pathos, Example	"Every night, thousands of animals are abandoned on the streets, waiting for someone to show them compassion."
Pathos, Purpose	To make the reader feel, "I care about this."
Audience	Before writing, consider the audience. What education level will your readers have? What do they believe and value? Why are they reading this?
Context	When preparing to write, consider the time and place, cultural and political situation, values and morals of the audience, and your own beliefs and values as a writer.

Created by: shanestevenson

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