Business process management

A business strategy that stresses technology, innovation, and flexibility to align an organization's objectives and activities with customer needs

Countinuous improvement

A business strategy in which an organization countinuously evaluates its business processes to make them more effective and efficient

The values and ideals that an organization encourages among its employees

Customer experience management

The startigies, processes, and policies a business uses to meet or exceed customer expectations and to provide customers with outstanding experinces at every touchpoint

The customer's preferance for a business; usually expressed in regular purchases from the business

Customer satisfacation

A measure of how well a business has met its customers' expectations

Activities and benifits provided by a business to its customers to create goodwill and customer satisfaction

Focused on customer needs or wants

Organizational structure

The company's configuration of employees for accomplishing specific business tasks; how the business is organized

The stage in the craetion of a new product in which a working model may be tested, modified, and retested; production costs are estimated and final details of the product are planned (e.g., label, promotion, and distribution)

The purchase a customer makes because of long-term relationship s/he has established with a business

All the opportunities that businesses have to connect with customers and reinforce thier brand

Word-of-mouth promotio

Publicity for a business provided by customers who tell others of thier satisfaction with the business

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Term	Definition
Business process management	A business strategy that stresses technology, innovation, and flexibility to align an organization's objectives and activities with customer needs
Countinuous improvement	A business strategy in which an organization countinuously evaluates its business processes to make them more effective and efficient
Corporate culture	The values and ideals that an organization encourages among its employees
Customer experience management	The startigies, processes, and policies a business uses to meet or exceed customer expectations and to provide customers with outstanding experinces at every touchpoint
Customer loyalty	The customer's preferance for a business; usually expressed in regular purchases from the business
Customer satisfacation	A measure of how well a business has met its customers' expectations
Customer service	Activities and benifits provided by a business to its customers to create goodwill and customer satisfaction
Customer-centric	Focused on customer needs or wants
Organizational structure	The company's configuration of employees for accomplishing specific business tasks; how the business is organized
Product development	The stage in the craetion of a new product in which a working model may be tested, modified, and retested; production costs are estimated and final details of the product are planned (e.g., label, promotion, and distribution)
Relationship buying	The purchase a customer makes because of long-term relationship s/he has established with a business
Touchpoints	All the opportunities that businesses have to connect with customers and reinforce thier brand
Word-of-mouth promotio	Publicity for a business provided by customers who tell others of thier satisfaction with the business

Created by: Landon Barefoot

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