A public notice or announcement that promotes a product, service, or idea to persuade people to buy or support it.

A catchy, memorable phrase used in an advertisement to represent a product or brand. Example: "Just Do It" for Nike.

A unique symbol, design, or graphic used to represent a brand or company.

The specific group of people an advertisement is aimed at, based on factors like age, interests, and location.

A name, design, symbol, or feature that identifies a product or company and differentiates it from others.

A short advertisement, typically on television or online, used to promote a product or service.

When a famous person or celebrity publicly supports or recommends a product or service in an advertisement.

A short and catchy song used in advertisements to make a product memorable.

The practice of subtly featuring a product or brand in a movie, TV show, or video to promote it.

The act of convincing someone to believe or do something, such as buying a product.

A series of advertisements or marketing activities designed to promote a product or brand over a period of time.

The various ways of delivering advertisements to the public, such as TV, radio, newspapers, and social media.

A person who purchases or uses goods and services.

A person with a large following on social media who is paid to promote or endorse products.

The emotional or logical connection an advertisement makes to persuade people to buy a product. Common appeals include emotional, logical, and ethical.

A prompt or invitation in an advertisement that encourages people to take a specific action, such as “Buy Now” or “Sign Up Today.”

The images, colors, and designs used in an advertisement to capture attention and convey messages.

A short, memorable phrase that sums up a brand or product's message, similar to a slogan, but often more permanent.

A deceptive advertising tactic where a product is advertised at an attractive price, but when customers try to buy it, they are offered a more expensive item.

When consumers repeatedly choose the same brand because they trust it or like it, often due to positive past experiences or strong emotional connections.

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Advertisement Vocab

6th Grade Vocab for Advertisement Unit

Term	Definition
Advertisement	A public notice or announcement that promotes a product, service, or idea to persuade people to buy or support it.
Slogan	A catchy, memorable phrase used in an advertisement to represent a product or brand. Example: "Just Do It" for Nike.
Logo	A unique symbol, design, or graphic used to represent a brand or company.
Target Audience	The specific group of people an advertisement is aimed at, based on factors like age, interests, and location.
Brand	A name, design, symbol, or feature that identifies a product or company and differentiates it from others.
Commercial	A short advertisement, typically on television or online, used to promote a product or service.
Endorsement	When a famous person or celebrity publicly supports or recommends a product or service in an advertisement.
Jingle	A short and catchy song used in advertisements to make a product memorable.
Product Placement	The practice of subtly featuring a product or brand in a movie, TV show, or video to promote it.
Persuasion	The act of convincing someone to believe or do something, such as buying a product.
Campaign	A series of advertisements or marketing activities designed to promote a product or brand over a period of time.
Media	The various ways of delivering advertisements to the public, such as TV, radio, newspapers, and social media.
Consumer	A person who purchases or uses goods and services.
Influencer	A person with a large following on social media who is paid to promote or endorse products.
Appeal	The emotional or logical connection an advertisement makes to persuade people to buy a product. Common appeals include emotional, logical, and ethical.
Call to Action (CTA)	A prompt or invitation in an advertisement that encourages people to take a specific action, such as “Buy Now” or “Sign Up Today.”
Visuals	The images, colors, and designs used in an advertisement to capture attention and convey messages.
Tagline	A short, memorable phrase that sums up a brand or product's message, similar to a slogan, but often more permanent.
Bait and Switch	A deceptive advertising tactic where a product is advertised at an attractive price, but when customers try to buy it, they are offered a more expensive item.
Brand Loyalty	When consumers repeatedly choose the same brand because they trust it or like it, often due to positive past experiences or strong emotional connections.

Created by: user-1995235

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