click below
click below
Normal Size Small Size show me how
Chapter 8 & 9
Question | Answer |
---|---|
break even point | level of output where the marginal cost curve intersects the average cost curve at the minimum point of AC; if the price is at this point, the firm is earning zero economic profits |
entry | the long-run process of firms entering an industry in response to industry profits |
exit | the long-run process of firms reducing production and shutting down in response to industry losses |
long-run equilibrium | where all firms earn zero economic profits producing the output level where P = MR = MC and P = AC |
marginal revenue | the additional revenue gained from selling one more unit |
market structure | the conditions in an industry, such as number of sellers, how easy or difficult it is for a new firm to enter, and the type of product that are sold |
perfect competition | each firm faces many competitors that sell identical products |
price taker | a firm in a perfectly competitive market that must take the prevailing market price as given |
shutdown point | level of output where the marginal cost curve intersects the average variable cost curve at the minimum point of AVC; if the price is below the point, the firm should shut down immediately |
allocative efficiency | producing the optimal quantity of some output; the quantity where the marginal benefit to society of one more unit just equals the marginal cost |
barriers to entry | the legal, technological, or market forces that may discourage or prevent potential competitors from entering a market |
copyright | a form of legal protection to prevent copying, for commercial purposes, original works of authorship, including books and music |
deregulation | removing government controls over setting prices and quantities in certain industries |
intellectual property | the body of law including patents, tradesmarks, copyrights, and trade secret law that protect the right of inventors to produce and sell their inventions |
legal monopoly | legal prohibitions against competition, such as regulated monopolies and intellectual property protection |
marginal profit | profit of one more unit of output, computed as marginal revenue minus marginal cost |
monopoly | a situation in which one firm produces all of the output in a market |
natural monopoly | economic conditions in the industry, for example, economies of scale or control of a critical resource, that limit effective competition |
patent | a government rule that gives the inventor the exclusive legal right to make, use, or sell the invention for a limited time |
predatory pricing | when an existing firm uses sharp buy temporary price cuts to discourage new competition |
trade secrets | methods of production kept secret by the producing firm |
trademark | an identifying symbol or name for a particular good and can only be used by the firm that registered that trademark |