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persuasive languge
bruh
| Term | Definition |
|---|---|
| Persuasive Language | advertising, politics, and editorials; used for persuasive language |
| Adjectives | descriptive words used to add emphasis and create an emotional response |
| Alliteration | repetition of initial consonant sounds in order to emphasize certain words and make them memorable |
| Anecdotes | short, personal stories used to connect with the audience & add evidence or credibility to an audience |
| Asyndeton | a figure of speech in which coordinating conjunctions that join words or clauses in a sentence are omitted |
| Assertion | when an idea is presented as fact without full explanation or evidence; used to assert authority and make claims sound factual |
| Attacks | when a speaker or writer addresses an opposing view or speaker and attacks their argument or character |
| Bias | presentation of only one side of an issue or viewpoint; used to subjectively influence an audience |
| Connotation | idea or feeling that a certain word invokes and is used to create certain emotional responses in an audience |
| Ethos | CREDIBILITY ~ think i'm the expert; the establishment of authority and reliability, used to gain the confidence and trust of the audience |
| Pathos | EMOTION or PITY ~ feelings accentuated by experiencing love, fear, hate, sadness, etc; an appeal to emotion is used to engage with the audience and create an emotional response |
| Exaggeration | representation of something ad greater than is actually the case and is used to grab the attention of the audience and emphasizes certain points |
| Evidence | facts or information that indicate whether a view is true or valid; used to give weight to an argument or belief |
| Connotation | array of emotions and ideas suggested by a word in addition to its dictionary definition; most words carry meaning, impressions, or associations apart from or beyond their literal meaning |
| Denotation | literal dictionary meaning of a word |
| Diction | writer's word choice |
| Figurative Language | used to create imagery and express things non-literally, help to make an idea more emotive, vivid, and convincing |
| Generalization | the inference that a claim is not true for most people or a majority, used to speak prevailing beliefs or prejudice of an audience |
| Rule of Three | when groups of 3 adjectives or phrases are used to make ideas more memorable |
| Jargon | special words or expressions used by a profession or certain group; it is used to signal expertise and establish credibility |
| Loaded Words | words charged with an underlying meaning or implication and are used to produce emotion in an audience |
| Pronouns | words that take the place of nouns and are used to create a sense of unity with an audience or distance from a common enemy |
| Logos | REASON / FACTS AND STATISTICS ~ the power of the mind to think and form judgments logically; used to appeal to the rationality of an audience |
| Repetition | reoccurrence of certain words or phrases and is used to emphasize certain ideas, and make them more memorable |
| Rhetorical Questions | statements which are voiced as questions but are not expected to be answered; used to imply certain answers and draw audiences to certain conclusions |
Created by:
gracenbruh