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APUSH 7.7

C&E of innovations in communication & technology in the U.S. over time!

QuestionAnswer
Taylorism Frederick Taylor-uses scientific management, timing how workers do things and giving suggestions to quicken process
Fordism 1913 Henry Ford opens his manufacturing plant; started using assembly line(every worker does same thing over & over)=more unskilled labor again
Impact of Automobiles more mobility(kids can go outside w/o supervision), more suburbs, cities built based on roads as dominant features
Mass Produced Consumer Goods Toasters, Radios, Health & Beauty products, consumer appliances=rise of advertising
Sigmund Freud his studies on human ego changed advertising>instead of saying my product is better than others, i would say you need this product to show your status
Popular CUlture Emerged due to communications-radio & cinema; Amos n' Andy show; by the end of the 1920s, ~3/4 of people went to movies weekly
Jazz Singer first movie to have sound & music-talkies
Impact of Popular Culture homogenized national culture; oftend iscriminated against minorities in population-African Americans or rural people vs urban life
Created by: L.D
 

 



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