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Lang and Comp Notes
| Term | Definition |
|---|---|
| rhetoric | - the art of persuasion, rational exchange of different viewpoints. - found in media, essays, cartoons, advertisements, etc. |
| context | historical, cultural, and social movements of the time that influence text |
| occasion | the specific circumstances, atmosphere, attitudes, and events surrounding the creation of text |
| Purpose | the goal the speaker wants to acheive |
| speaker | person who creates a text |
| persona | the character or side of themselves the speaker shows the audience. ex. Lou Gehrig, baseball hero and ALS victim. |
| audience | the viewer of the text, intended and not intended ex. viewers in stadium vs. radio listeners |
| subject | the topic |
| ethos | - expertise, knowledge, experience, etc. that gives the audience a reason to listen. - gives speaker credibility - emphasizes shared values |
| automatic ethos | credibility established simply by a fact or certain attribute. ex. scholar or expert |
| logos | reason that speaker appeals to by offering clear, rational ideas. includes main idea and evidence to support involves defining the terms of argument and identifying connections |
| pathos | appeal to emotions, values, desires, hopes, fears, or prejudices includes using connotations positively and negatively |
| Exigence | an issue, problem, or situation that motivates someone to write or speak |
| kairos | the right time in the right measure |
| close reading | focusing on themes, techniques, and literary meanings when reading a text ex. noticing body language in a conversation |
| Diction | speaker's choice of words |
| Syntax | how the words are arranged |
| Things that affect choices a writer makes | genre, context or rhetorical situation, relation between the subject matter, occasion, audience, purpose, and persona. |
| complex sentence | at least one independent and dependent clause together |
| compound sentence | includes at least two independent clauses |
| periodic sentence | main clause is at the end with dependent clause or phrase at the beginning |
| cumulative sentence | main cluase at the beginning then details after in the end |
| juxtaposition | two ideas next to each other where the differences are highlighted |
| parallelism | parallel structures in a text |
Created by:
nicolekester
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