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D099 Module 8

Sales Training

QuestionAnswer
Product training New hires received detailed information about the products or services the company sells
Industry training New hires learn about the industry in which they are working, including things such as the competition
Technical training A new salesperson learns how to use the technology required to perform the job, such as a customer relationship management (CRM) systems
Power skills training Done to strengthen personality traits, social etiquette, communication, and personal behaviors so that it becomes easier to build relationships with other people
Organizational assessment Used to determine which skills, knowledge, and abilities they need to meet its strategic objectives to support the technology advances that are required with its products
Occupational assessment Type of assessment helps organizations determine which specific tasks, skills knowledge, and abilities employees need to do particular jobs
Individual assessment Used to gain a greater understanding of the performance of individual employees so that they can determine the type of training individuals should partake in
On-the-job training A type of training that takes place in a normal working situation
Off-the-job training A type of training that takes place away from normal work situations
Observations The work behavior of the trainees is observed before, during, and after the training
Questionnaire Consists of some questions in the form of multiple choices or rating scales that would be given to both the trainer and learner
Interview Can either be structured or unstructured
Formative evaluations Looks at whether the training program served its purpose and finds ways to improve it, even though it may have been effective
Summative evaluations This evaluation helps determine which participants need further training and whether or not the training program needs further improvement
New employee characteristics The characteristics of a new employee are central to the strategies used as the employee moves through the orientation process
New employee tactics To acquire knowledge and build relationships. Relationships are central to understanding company culture
Organizational efforts Emphasis on relationship building and the communication of knowledge, particularly organizational knowledge that will be useful for the employee when navigating the company
Adjustment Focus primarily on knowledge of the company culture and coworkers, along with increased clarity as to how the new employee fits within the organizational framework.
Outcomes Focuses on minimize turnover while maximizing satisfaction.
Reduce start-up costs Help ensure the employee is well informed on various policies and procedures so the employee can start working right away
Reduce anxiety Goal of an orientation is to reduce the stress and anxiety people feel when going into an unknown situation.
Reduce employee turnover Employee orientation can show that the organization values the employee and provide the tools necessary for a successful entry
Save time for the supervisor and coworkers A well-done orientation makes for a better prepared employee
Set expectations and attitudes Sales people tend to perform better and have greater role clarity when they learn from expectations.
Created by: kim.miller
 

 



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