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Rhetorical Terms 1
| Question | Answer |
|---|---|
| Speaker | the source of the rhetorical message. |
| Intended Audience | the recipient of the message |
| Purpose | the intended outcome, persuasion, effect on the audience. |
| Topic/Subject | what the message is about |
| Genre | the way the message is conveyed |
| Content | this refers to what is actually in the message. It includes words, visual elements, sounds—basically, whatever you see, read, etc. in the message, that is the content. |
| Appeals | this refers to how the content is meant to persuade. The three types of appeals are ethos, logos, and pathos. |
| Ethos or Ethical Appeal | this refers to the speaker using their personal character to persuade an audience |
| Logos or Logical Appeal | this refers to using logic, reasoning, and proof to persuade an audience. |
| Pathos or Emotional Appeal | this refers to using emotions to persuade an audience. Emotions such as fear, anger, love, acceptance, happiness, excitement, etc. are effectively used. |
| Deductive Reasoning | this is an argument that when the premises are true, the final conclusion is guaranteed to be truth. |
| Inductive Reasoning | is an argument that is intended by the arguer to be valid, that is, to provide a high likelihood truth of the conclusion provided that the argument’s premises are true. |
| Logical Fallacies | Falsehoods or lies. Statements that appear to be logical and are routinely used to persuade and yet are not logical. |
Created by:
t9bailey
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