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ECON 202
Lecture 9 Vocab
Term | Definition |
---|---|
an individual who, in hopse of earning a residula profit (while accepting the risk of a resudual loss), organizes and coordinates resurces to produce goods | entrepreneur |
identifying potential demand where little or no competitioon exists | blue ocean strategy |
the individual that assumes the risk of creating or owning a firm; is paid last | residual claimants |
an individual who creates a new goodo r an idea for a good | inventor |
an individual who introduces and markets new goods | innovator |
an individual who copies and markets existing ogods | imitator |
an individual who buys and sells goods inhopes of earning a profit from price differences | speculator |
the opportunity to earn a profit form buying at a low price in one time or place and selling at a higher price in another time or place | arbitrage |
unpredictable, indefinite events; impies incalculable odds; the likelihood of an event cannot be calculated efficiently | uncertainty |
exposure to the chance of loss; implies that some event may be calculated efficiently | risk |
a plan to spread or share risk among parties with imilar risks | insurance |
th erecognition of a governing authority to an individual;s right to profit from his own creations, ideas, inventions, etc. | intellectual property |
a right granted by the owner to use intellectual property | license |
a payment for the use of intellectual property owner by another | royalties |
a legal right to profit form an invention or innovation | patents |
a legal right to profit from an artistic creation | copyrights |
a legal rigth to preserve and protect a naem, logo, etc. | trademarks |
how producers use resources; how th ecosts associated with production "behave" | cost structure |
any time frame i nwhich at least on e resource, cost, or productive activity cannot vary | short-run |
any time frame in which any resource, cost, or productive activity can vary | long-run |
a producer's total output | total product |
the change in total product when a resource increases by one unit and all other resources are unchanged | marginal product |
a producer's choices of what resources and how much to allocate to produce a target amount of output | production function |
as more of a variable resources is added to a given amount of other resources, marginal product eventually declines and could become negative | law of diminishing marginal returns |
a resource that cannot be changed easily or quickly (long-run assumption) | fixed resources |
costs that are incurred before production can begin | fixed costs |
any resource that can be changed quickly or easily (short-run assumption) | variable resources |
costs of only the resources that are used to make a single uint | variable costs |
the chagne in total cost resulting from a change of one unit in output; the chagne in total cost divided by the change in total output, or MC = /\TC / /\q | marginal cost |
equals fixed costs plus variable costs; TC = FC + VC | total costs |
the difference between total costs of the firm and totla fixed costs divided by total units produced; AVC = VC / q | averge variable cost |
total costs of the firm divided by total unity produced; ATC = TC / q or also, ATC = AFC + AVC | average total cost |
a condition that occurs if, over some range of output, long-run average cost neither increases nor decreases with changes in firm size | constant long-run average cost |
th erisk tht the average total cost per unit exceeds the average price per unit | risk-taking and goal of the firm |