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PERSUASIVE VOCAB
| Question | Answer |
|---|---|
| Persuasive text | Writing that tries to sway its readers feelings, beliefs or actions |
| Argument | Carefully stated claim supported by reasons and evidence |
| Claim | Writers position on a problem or issue |
| Support | Reasons and evidence that help to prove the claim |
| Reasons | Declarations made to justify an action, decision or belief |
| Evidence | Way of supporting your position or opinion with facts, statistics, quotes or examples |
| Counter argument | Argument made to answer likely objections |
| Authors message | Main point the author wants to get across to the reader |
| Viewpoint | Authors attitude toward the issue |
| Media message | A message conveyed in print, electronic and/or mass media |
| Endorsement | Giving ones public approval or support to someone or something |
| Persuasive techniques | Methods used to sway your heart and mind |
| Appeals by association | "Sell" a product or an idea by linking it with something or someone positive or influential |
| Bandwagon appeal | Taps into people's desire to belong to a group |
| Testimonial | Relies on the backing of a celebrity, an expert, or a satisfied customer |
| Snob appeal | Preys on people's desire to be the "upper crust" |
| Plain folk | Make people feel like they can relate |
| Appeals to authority | Argues that a statement is correct because the statement is made by a person or source that is commonly regarded as authoritative |
| Appeals to logic | A rhetorical strategy where the argument is made by presenting facts that lead the audience to a specific conclusion |
| Emotional Appeal | "Sell" a product or an idea by evoking an emotional reaction |
| Appeal to fear | Makes people feel as if their safety, security, or health is in danger. |
| Appeal to vanity | Used flattery to win people over. |
| Loaded Language | Relies on words with strongly positive or negative associations. |
| Words with positive associations | Words that bring to mind something exiting, comforting, or desirable. |
| Words with negative associations | Words that evoke strong negative feelings in the reader or remind people of unpleasant images, experiences, or feelings |
| Faulty reasoning | Claim based on information that is incorrect, biased, or simply does not make sense. |
| Logical fallacy | Mistaken ways of reasoning |
| Hasty generalization | Conclusion drawn from too little evidence |
| Overgeneralization | Broad conclusion using all-or-nothing words like every, always, and never |
| Circular reasoning | Reasons that say the same over and over again using different words |
| False cause | Assumption that one event caused another because it occurred earlier in time |
| Vague language | Statements that are unclear |
| Irrelevant examples | Examples that do not directly relate to the claim |
| Rhetorical questions | Questions that have an obvious answer to suggest that anyone with common sense must agree |
| Stereotyping | Applying a conventional, formulation, and oversimplified conception, opinion, or image of a person or group of people |
| Name calling | Trying to win support by referring to the opposition in negative terms |
Created by:
Ben0Wheat
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