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MAN4900MT
Chapter 3
| Question | Answer |
|---|---|
| A company's "macro-environment" refers to what? | all the relevant forces and factors outside a company's boundaries—general economic conditions, population demographics, societal values and lifestyles, technological factors, governmental legislation and regulation, and closer to home, the industry and c |
| Which one of the following is not part of a company's macroenvironment? | The company's resource strengths, resource weaknesses, and competitive capabilities |
| Which one of the following is part of a company's macroenvironment? | The pace of technological change factors and legal and regulatory conditions. |
| Which of the following factors represents the strategically relevant political factors in the macro-environment that will influence the performance of all firms across the board? | The strength of the federal banking system |
| The most powerful and widely used tool for diagnosing the principle competitive pressures in a market is the: | Five Forces Model. |
| Rivalry increases: | when buyer demand is growing fast or increasing. |
| Which of the following is generally NOT considered a barrier to entry? | The reaction of incumbent firms to rapid market growth |
| Potential entrants are more likely to be deterred from actually entering an industry when: | incumbent firms are willing and able to be aggressive in defending their market positions against entry. |
| Which of the following is NOT a good example of a substitute product that triggers stronger competitive pressures? | Coca-Cola as a substitute for Pepsi |
| The competitive pressures from substitute products tend to be stronger when: | good substitutes are readily available and priced above the market. |