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sports management

test #1 Chapters 1-10

QuestionAnswer
who wrote a letter to Dr. James Mason at Ohio University which later resulted in the first masters level sports administration program in 1966? Walter O'Malley (President and Chief of stockholder of the Brooklyn Dodgers
By the 1870s what had grown enough to support commercial sport? urban population
pitcher for the Chicago Cubs, founded Spalding & Brothers in 1876 Albert Goodwill Spalding
what was the first modern sports business enterprise? Spalding & Brothers
a company's expansion by moving forward or backward within an industry; expansion along a product service or chain. Vertical Integration
Spalding & Brothers were asked to publish what? the National League Official Rule Book
The name changed to Spalding's Official National League Rule Book which is the first time we see ... sponsorship in sport
Early 1900's sport marketers realized that the industry was splitting into 3 segments: sport participants, sport audiences, sport equipment purchases
Who was the first athlete to sign an endorsement deal? Babe Ruth
What is the most lucrative deal, for a company, in endorsement history (1917)? Babe Ruth signs a deal with the makers of Louisville Slugger
who were involved in sport long before Europeans arrived? Native Americans
what is the most popular sport that has lasted from these Native American tribes? Lacrosse
What happens in the early 1800's? we see the emergence of sport clubs
In 1876 the New York Athletic Club sponsored the first ? national amateur track and field championship
President Theodore Roosevelt committed funding for the growth of parks and recreational facilities, this led to? the creation of the National Parks and Recreation Association
What was the result of amateur sports act of 1978? the creation of national sport governing bodies
Organized physical activity that is based in community, school and local sport organizations. This includes both recreation and competitive sport but does not include exercise and fitness facilities or programs. Community Sport
What places emphasis on people and spectators and consumers for sport entertainment? pro sports
What is the glue that holds communities together? Sense of Community and Social Capital
In 1888 public and private schools from Massachusetts formed? the Interscholastic Football Association
What was the first state to develop a high school athletic association in 1904? Georgia
in 1921 what was created? Midwest Federation of State High School Athletic Associations (MFSHSA)
What applies to the activities of education institutions that receive federal funding? Title IX
Who prohibits school and conference owned networks from broadcasting high school games? NCAA
How are athletics inherently educational? teamwork, the value of fair play, how to act when you win/lose, the value of hard work, self-discipline - all traits that high school athletes are expected to learn.
In 1852 who had a rowing contest? Harvard and Yale
President Theodore Roosevelt hosted two White House conferences regarding football in 1905, this led to the creation of? the Intercollegiate Athletic Association of the US
In 1910 the Intercollegiate Athletic Association became known as? the NCAA
Membership in the NCAA is speparated... into Division I, II, and III
in 1906 the NCAA had how many members? 28
in 1970 what arose? the 3 division system
What was established in 1940? NAIA (National Association of Intercollegiate Athletics)
What was the first organization to offer postseason opportunities to Black student athletes in 1948? NAIA
In 1980 the NAIA became the first organization to offer what? postseason opportunities for women's sports
first collegiate athletic conference Big Ten
the Big Ten was formed because ? administrators were worried that colleges would hire professional players
who monitors academic progress? Academic Coordinator
Any sporting activity or skill for which the athlete is compensated. Professional Sport
2 operation models: Centralized structure and Decentralized structure
athletic director works at the high school, usually a head coach, typically only one high school in the school district. Centralized structure
allows for dual reporting relationship. Decentralized structure
3 principles: labor, management, governance
protect and procure additional resources for its membership, which is made up of professional athletes labor
owners mangement
leagues structure that exists to oversee both the competitive and business elements of the sport governance
what was the first team sports to employ professionals? Baseball
What was the first professional baseball team? Cincinnati Red Stockings
what prevents monopolies? Sherman Antitrust Act
who are allowed to have local television contracts? MLB, NBA, and NHL
Most leagues and teams have over how many sponsorships? over 100
what is a business that acts on behalf of an entity involved in the sport industry? sport management or marketing agency
Created by: ana278
 

 



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