media that uses carefully-crafted messages to manipulate people's actions and beliefs. It has one purpose: to persuade you.

propaganda technique which involves celebrities or other respected people endorsing , or officially supporting, a product or idea.

propaganda technique that creates the impression that there is widespread support for a thing or idea.

propaganda technique which uses negative words and bad names to create fear and dislike for people, ideas, or institutions. They can be verbal or visual.

Glittering Generalities

propaganda technique that shows the subject of the message in a positive light, but provides little or no information. It is usually simple, clever slogans that appeal to peoples' emotions.

propaganda technique that uses facts and figures to show one side as positive and the other side as negative.

propaganda technique that sends the message that a person or product is "just like you"

propaganda technique that uses your feelings about one thing to get you to feel the same way about something else.

something that stands for or represents something else

officially support a product, candidate, or idea

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Propaganda

Identify between the seven basic types of propaganda used in advertisements

Term	Definition
Propaganda	media that uses carefully-crafted messages to manipulate people's actions and beliefs. It has one purpose: to persuade you.
Bias	only show one side of a debate
Testimonial	propaganda technique which involves celebrities or other respected people endorsing , or officially supporting, a product or idea.
Bandwagon	propaganda technique that creates the impression that there is widespread support for a thing or idea.
Name-Calling	propaganda technique which uses negative words and bad names to create fear and dislike for people, ideas, or institutions. They can be verbal or visual.
Glittering Generalities	propaganda technique that shows the subject of the message in a positive light, but provides little or no information. It is usually simple, clever slogans that appeal to peoples' emotions.
Card Stacking	propaganda technique that uses facts and figures to show one side as positive and the other side as negative.
Plain Folks	propaganda technique that sends the message that a person or product is "just like you"
Transfer	propaganda technique that uses your feelings about one thing to get you to feel the same way about something else.
Symbol	something that stands for or represents something else
Endorse	officially support a product, candidate, or idea

Created by: hroussel

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