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Crackerbarrel
| Term | Definition |
|---|---|
| Conversion | # of dining guests converted to retail purchasing |
| ADS | Average Dollar Sale |
| UPT | Units Per Transaction |
| Sales Growth | % To Total = % of Total Unit Sales |
| Increase Conversion, ADS and UPT = | Sales and % to Total Growth |
| A Feature | What your product or service has or does |
| A Benefit | Something of value, why it matters, how it will help, what need will it satisft, or what problem will it solve. How your product will become a solution. |
| STARS | Sorry-Thank you-Action-Resolution-Share |
| FUN | Features and Benefits, Unique product and Special Features, Natural and Genuine Interaction |
| Guiding Principles | Urgency with a Purpose, Team Player, Appearance, Hospitality First |
| Focus Behavior | Move quickly with a purpose always to serve w/o sacraficing excellence. |
| When to welcome quests | Upon entering the store and returning from dining. |
| Where is eye wash station | By managers office |
| Where is MSDS | In managers Office |
| Where are the smokehouse items | Freezer back of store |
| Where are the opening and closing duties | Store room office |
| ADA requirements | 4' Clearance in front of cash stand |