Save
Busy. Please wait.
or

show password
Forgot Password?

Don't have an account?  Sign up 
or

Username is available taken
show password

why


Make sure to remember your password. If you forget it there is no way for StudyStack to send you a reset link. You would need to create a new account.
We do not share your email address with others. It is only used to allow you to reset your password. For details read our Privacy Policy and Terms of Service.


Already a StudyStack user? Log In

Reset Password
Enter the associated with your account, and we'll email you a link to reset your password.
focusNode
Didn't know it?
click below
 
Knew it?
click below
Don't know (0)
Remaining cards (0)
Know (0)
0:00
share
Embed Code - If you would like this activity on your web page, copy the script below and paste it into your web page.

  Normal Size     Small Size show me how

FCSDIB-Ch 19

Int. Business Vocab Ch 19

TermDefinition
advertising any form of paid, non-personal sales communication
advertising agency a company that specializes in planning & implementing advertisements
database marketing the use of computerized information systems to identify customers with specific demographic traits & buying habits
localized advertising the use of promotions that are customized for various target markets
personal selling direct communication between sellers & potential customers
promotional mix the combination of advertising, personal selling, publicity, & sales promotion used by an organization
publicity any form of unpaid promotion
pull promotions marketing efforts directed at the final users of an item
push promotions marketing efforts directed at members of the distribution channel
relationship marketing an attempt to create a long-term, mutually beneficial buyer-seller relationship
sales promotion marketing activities other than advertising, personal selling, & publicity
standardized advertising the use of one promotional approach in all geographic regions
telemarketing the selling of products during telephone calls to prospective customers
Created by: fcsdklw
 

 



Voices

Use these flashcards to help memorize information. Look at the large card and try to recall what is on the other side. Then click the card to flip it. If you knew the answer, click the green Know box. Otherwise, click the red Don't know box.

When you've placed seven or more cards in the Don't know box, click "retry" to try those cards again.

If you've accidentally put the card in the wrong box, just click on the card to take it out of the box.

You can also use your keyboard to move the cards as follows:

If you are logged in to your account, this website will remember which cards you know and don't know so that they are in the same box the next time you log in.

When you need a break, try one of the other activities listed below the flashcards like Matching, Snowman, or Hungry Bug. Although it may feel like you're playing a game, your brain is still making more connections with the information to help you out.

To see how well you know the information, try the Quiz or Test activity.

Pass complete!

"Know" box contains:
Time elapsed:
Retries:
restart all cards