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ELA Final Exam

Test for Thursday

QuestionAnswer
What is a target audience? is a specific set of people whose attention your trying to attract.
Persuasive appeals: Ethos ethical appeal, character appeal; focus on good stuff
Persuasive appeals: Pathos feelings; appeals to emotion
Persuasive appeals: Logos logical appeal
What is a main purpose? is the overall reasoning of the writing.
What is the writer's position? is the position or view that is found in a thesis sentence.
what is the writer's tone? is the mood the writer wants the reader to feel while reading his or her book.
What does it mean to infer something? is to make an educated guess.
What is parallelism? is the use of identical or equivalent syntactic constructions in corresponding phrases or clauses.
What are synonyms? words spelled differently meaning the same thing
What are analogies? comparisons between similarities between 2 things
What is an argument? facts or statements to support your reason.
What is a counter-argument? reasons or facts that are in opposition to the argument.
What is a slogan? is a catchy phrase
Parts of an Ad: Logo is a design or symbol, usually of a business company
Part of an Ad: Headline is a piece of text in large and bold print
Part of an Ad: Image is an illustration or picture designed of something
Part of an Ad: copy is a duplicate of something else
Persuasive Techniques: Bandwagon Is where advertisers make it seem as if everyone is buying it and has it to make you want to get the product.
Avant Garde Makes it seem as if it is so new that you will be the first to get it
Testimonial Use celebrities and regular people to endorse products
Facts and Figures use stats, numbers and percentages to make product seem better than a lot of other products
Transfer Wants you to associate good feelings with the product.
Rhetorical Questioning It is a figure of speech in form of a question that is asked in order to make a point without an expectation or a reply
Parts of a Business Letter: How is it aligned It is aligned to the left hand side. 502 Bristol Dr. Allen, TX 75013
Created by: iluvaction
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