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COMS 101 Final
12/3/12
Question | Answer |
---|---|
In a persuasive speech,the central idea is called the ____ | Proposition (or proposal) |
In a persuasive speech, evidence is called ____ | Reasons |
What is the communication purpose in a persuasive speech? | To convince or actuate. |
What is the speaker's role in a persuasive speech? | To advocate. |
What is the audience's role in a persuasive speech? | Critical thinkers; mental dialogue. |
What are the types of persuasive speeches? (3) | Speech to convince (shape how audience thinks); Speech to reinforce (re-energize how audience thinks); Speech to actuate/call to action (urging a behavioral response) |
What are the three means to persuasion? | Logos (logical): Pathos (emotional): Ethos (credibility) |
What are two ways to achieve your persuasive goal? | Clearly demonstrate relevance & Clearly demonstrate benefit |
How can an audience be categorized? | Reluctant, neutral, or already committed |
What are the fallacies of thought? (7) | Hasty generalization; false cause; invalid analogy; bandwagon; ad hominem; slippery slope; red herring |
Why should you avoid fallacies of thought? | No matter how strong your evidence is, you won't be persuasive if the audience doesn't accept or grasp your reasoning. |
What is a question of fact? | A proposition that focuses on whether something is true or false. (Topical arrangement) |
What is a question of value? | A proposition that calls for listeners to judge the worth of something. (Topical arrangement) |
What is a question of policy? | A proposition that advocates a specific action: change in specific policy: procedure or behavior (problem-solution arrangement) |
What are the typical arrangement patterns for a persuasive speech? (6) | Topical (categorized), causal, comparison, problem-solution, problem-cause-solution, motivated sequence |
What is the motivated sequence design? (Monroe's Motivated Sequence) | Attention- need- satisfaction- visualization- action |
What are good ways to do a question and answer session? | Listen keenly to the question; Pause; Repeat question or paraphrase; Keep your answer concise and smile; Maintain solid eye contact with the questioner and spread eye contact to your audience |