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EVU Unit 9
Business 1
| Question | Answer | Example |
|---|---|---|
| telefonować jako akwizytor | cold-calling | Most of the people John phoned hated cold-calling and put the phone down. |
| agresywna sprzedaż | hard sell | I don't like his hard sell approach. |
| podejrzany, wątpliwy | dubious | The firm was accused of dubious accounting practices. |
| sprzedaż wysyłkowa niezamówionych towarów | inertia selling | The company made most of its money through rather dubious technique of inertia selling. |
| artykuł sprzedawany po niższych cenach w celach promocyjnych | loss leader | The loss leader at SuperStore is package of coffee for $0.99. |
| rynek niszowy | niche market | Niche market is a small but profitable segment of market unlikely to attract competitors. |
| przywiązanie klienta do marki | brand loyalty | The company wants to build brand loyalty among young customers. |
| chodzić po sklepach | shop around | Like every woman i like shopping around. |
| mieć pierwszeństwo kupna | have first refusal | I'll let you have first refusal on the car. |
| pojść pod młotek | come under the hammer | Several pictures by Picasso came under the hammer last week. |
| oferowana cena (na aukcji) | bid | A takeover bid for the airline was launched today. |
| biurokratyzm, papierkowa robota | red tape | The new rules should cut the red tape for farmers. |
| połączyć, scalić | merge | There are proposals to merge the three existing health authorities into one. |
| wchłaniać, pochłaniać | swallow sth up | Hundreds of small companies have been swallowed up by these huge multinationals. |
| dokuczać, zawracać głowę | hassle | Stop hassling me! I said I'll call them tomorrow. |
| przedsiębiorczość | entrepreneurship | Promotion of entrepreneurship in Polish society can help to increase unemployment rate. |
| majątek trwały | capital assets | She sold her company's capital assets to buy a large house. |
| telesprzedaż | telesales | John was offered a job in telesales! |