Persuasion
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| According to the text, the first step in persuasion is | understanding your listeners. | knowing your subject matter. | planning your strategy. | using a persuasion scale.
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| Concerning efforts to persuade people who oppose your views, which one of the following reflects the advice given by the text? | If persuasion fails, be content if you can move foes a few inches closer to your position. | Consider yourself defeated if you fail to win over all of them. | For those you fail to win over, use biting sarcasm in order to shame them into a later capitulation. | Ignore the hard-core opponents.
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| To build credibility, the text recommends all of the following strategies EXCEPT | Boast of your special expertise. | Show your open-mindedness. | Show common ground with the audience. | Be careful with facts and figures.
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| Without boasting, you can _____. | modestly state your credentials. |
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| What term does the text use to refer to "unfair and unwarranted abuse or ridicule aimed at a person"? | cheap shot | bluster | derogation | insult
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| A cheap shot should be ___in debates. | avoided |
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| Which definition matches the term "deduction"? | reasoning from a generalization to a specific conclusion | reasoning from a vivid personal narrative | reasoning from a variety of evidence | reasoning from specific evidence to a general conclusion
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| Deduction is ___ | a chain of reasoning that carries you from a generalization to a conclusion. |
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| Which definition matches the term "induction"? | reasoning from specific evidence to a general conclusion | reasoning from a generalization to a specific conclusion | reasoning from a vivid personal narrative | reasoning from a variety of evidence
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| Induction proceeds from the ___ to the ___. | specific; general |
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| What is the term for a deductive scheme consisting of a major premise, a minor premise, and a conclusion? | syllogism | deductive chain | hypothetical scenario | logical system
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| n a debate, a slashing, full-force attack on your foe is a good strategy. | FALSE | TRUE |
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| A ___ assault is actually counterproductive. | take-no-prisoners |
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| Most people are more deeply influenced by one clear, vivid personal example than by an abundance of statistical data. | TRUE | FALSE |
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| Studies show that one vivid narrative is [more/less] powerful than its statistical status would imply. | more |
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| In inductive reasoning, it is often helpful to withhold your central idea until late in a speech. | TRUE | FALSE |
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| By seeing a speaker build a case ___, listeners are often more respectful of the central idea when it is presented to them. | inductively |
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| The fallacy of building on an unproven assumption is also called "begging the question." | TRUE | FALSE |
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| Whichever term is used, the fallacy occurs when one treats an opinion that is open to question as if __ __ __ ___. | it were already proven. |
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| Health, esteem, and financial security are examples of ___. | motivations. |
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| In devising motivational appeals, a persuasive speaker should appeal to more than one motivation. | TRUE | FALSE |
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| A listener who is not enticed by one motivational appeal might be influenced __ ___. | by another. |
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| ___—getting people to think or act in a certain way—is one of the most frequent tasks of the public speaker. | Persuasion |
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| Two major types of persuasive speeches are the ___ and ___. | speech to influence thinking and the speech to motivate action. |
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| In the ___, your primary goal is to convince people to adopt your position. | speech to influence thinking |
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| A subcategory of the speech to influence thinking is the ___, in which your aim is to knock down arguments or ideas that you believe are false. | speech of refutation |
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| In the speech to ___, you should tell the listeners exactly what action you want them to take. Whenever possible, encourage them to take some action—even if it's a small, token action— immediately. | motivate action |
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| Of the many patterns that can be used for the persuasive speech, four are especially effective: ___, ___, ___, and ___. | the motivated sequence, problem–solution pattern, statement-of-reasons pattern, and comparative-advantages pattern. |
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| Which one of the following is NOT listed by the text as a recommended on-the-spot response to ask of listeners? | Stand up. | Write an assignment. | Raise hands. | Sign a petition.
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| Which one of the following techniques is recommended by the text for changing people's behavior? | role play | high-pressure sales pitch | motivational therapy | emotional manipulation
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| The ___ ___--which is based on ___ ___--takes listeners through logical steps ending with the speaker's proposition. | motivated sequence; common sense |
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| __ contains many features of the definition, descriptive, or process speec but also involves extensive research. | Expository speech |
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| __ is a type of informative speech that gives an extended explanation of a word or concept. | Definition speech |
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| The following specific purpose statement is used for the _____, a type of informative speech: "To inform my audience on how DNA evidence is used in the courtroom." | expository speech |
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| Name the advantages of visual aids: (1), (2), (3), (4), (5) | (1)ideas clear and understandable (2)speech more interesting (3)help audience remember facts and details (4)help prove a point (5)build credibility |
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| This type of visual aid is also called a list of key ideas | information chart |
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Created by:
CSullivan1984
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