BU115A Word Scramble
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| Question | Answer |
| A big probelm with starting a new business is that there just isn't enough financing available. | False |
| Opportunity recognition is the search and capture of new idea that lead to business opportunities. | True |
| According to the Brie model, creating a website for your business is a key resource action | False |
| Among customers, specialized firms tend to generate the highest level of trust. | False |
| There are two way to build social capital: Legitimacy & social networking. | True |
| In entreprenerurshiop, every good idea is a viable business opportunity. | False |
| Research suggests that the first good idea entrepreneurs come up with is always the best. | False |
| If a new company imitates established companies and practices in the idustry customers generally view a new company negatively. | False |
| Entreprenuers are characterized by their ability to spot opportunity & organize resources to take advantage of the opportunity in the market place. | True |
| Work experience was the number one source of ideas for business, according to entrpreneurs in PSED. | True |
| Professionalization refers to the extent to which a firm meets or exceeds the standard business practices for the industry. | True |
| Casually attired employees is a key people-based indicator common in more legitimate organizations. | False |
| Nearly all entrepreneurs talk about three universally mentioned rewards: flexibility, fame & fortune. | False |
| Small business preferred funding sources is other people's money whereas high-growth ventures use the owner's own money. | False |
| It is possible to be an entrepreneur as an employee within an organization. | True |
| Industry specific knowledge is the key entrepreneurial competency. | False |
| It is said that today's entrprenuers are actually risk managers. | False |
| Key business functions can be learned while at Washburn and are required competencies to be sucessful as an entrepreneur. | False |
| Strategy in small business is special because most small businesses are more innovative than imitative. | True |
| Market scope refers to the geography of your target market. | True |
| A buyout refers to starting a business from scratch. | False |
| A key advantage of start-ups is that the business has no initial name recognition. | False |
| One disadvantage of franchising is that you give up control of marketing and operations. | True |
| In the U.S, business owners are not required to disclose all impairments or defiencies in their business prior to selling it. | True |
| Bootstrapping refers to finding a low-cost or no-cost way to do something. | True |
| Given that multiple individuals create a conflict, starting the business with one founder is one of the top indicators of start-up success. | False |
| When conducting a SWOT analysis, lack of managerial experience would be considered a threat to the small business startup. | False |
| There are three classic strategies for businesses of all types: differentiation, imitation and focus. | False |
| Most people start in entrepreneurship via part-time self-employment. | True |
| Generally an effective strategy for small business owners is trying to be the cost leader. | False |
| Due diligence in buying a business involves studying the financial statements of the business including an income statement. | True |
| Since one firm is so different than another, having experience and managing a small firm does not help, but having industry experience and knowledge is a key indicator that brings success to the start-ups. | False |
| One disadvantage of purchasing an existing business i that it requires more cash outlay than creating a start-up. | False |
| Funds left over after deducting the cost of goods sold is called net profit. | False |
| Most entrepreneurs initially do an industry analysis to find out what the profits are in an industry in order to better estimate possible financial returns. | True |
| Say Cheez Photo Booth is a local example of a business format franchise that one can buy for $10,000 plus 6% royalty. | False |
| Prie is the easiest of all marketing variable for a business owner to change. | True |
| Small businesses need a Web site only if they use it for actual sales | False |
| It's most always a bad idea for a small firm to try to compete on price. | True |
| The designation TM when placed after a trade or service mark denotes that the mark has been registered federally with the U.S Patent & Trademark Office | False |
| Inelastic products have no substitutes and are absolute necessities. | True |
| For best success, assume that everyone is in your target market. | False |
| For small businesses, rebates are not a good idea because it takes away from already a very low margin that they work on. | False |
| Periodic discounting refers to running a sale without a definite pattern or cycle. | False |
| Establishing your unique selling points is known as your value proposition. | True |
| Price lining is an attempt to appeal to several different markets. | True |
| The core product has features that differentiate it from the competition but are still closely related to the augmented product. | False |
| Budgeting is important process in the market based management approach. | False |
| Most entrepreneurs assume that everyone is their target market. | True |
| The primary reason for targeting is that you don't waste a lot of effort and money. | True |
| An example of demographic segmentation is dividing up the market based on whether people live in city or rural areas. | False |
| Differential advantages occur as a result of something a company does in either - product, price, place, or promotion. | True |
| Indirect competitors provide the same product or service but are located outside the target market. | False |
| Studies have shown that companies that compete on product innovations and high quality achieve higher growth than those that try to compete on price. | True |
| Discounting products or services 10% or less on a regular basis at the register is an effective strategy to grow sales because it builds customer loyalty. | False |
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