PDM Advertising Unit
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| show | paid, non-personal promotion of a cause, idea, product or service by an identified sponsor attempting to inform, persuade or remind a particular target
audience
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| show | used to create a positive image for an entire company
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| promotional advertising | show 🗑
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| newspapers | show 🗑
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| direct mail | show 🗑
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| outdoor advertising | show 🗑
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| show | found on all forms of public transportation
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| radio advertising | show 🗑
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| product placement | show 🗑
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| show | divides markets into groups based on personal values, lifestyle, personality
characteristics and hobbies
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| primary markets | show 🗑
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| secondary markets | show 🗑
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| show | specifies a target market on the basis of statistical information
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| advertising reach | show 🗑
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| frequency | show 🗑
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| brand switch advertising | show 🗑
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| ad advantage of television advertising | show 🗑
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| specialty advertising | show 🗑
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| show | Are exhibitions used to showcase a
particular industry’s line of products and Include specialized booths or displays
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| show | refers to the cost per thousand impressions
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| show | will vary depending on the number of anticipated viewers and popularity of the program. Reach a mass audience
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| advertising proof | show 🗑
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| advertising effectiveness | show 🗑
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To hide a column, click on the column name.
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You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
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Created by:
janice ritchey