test one questions
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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show | appears to have a conflict of interest
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Which of the following is NOT an element of media literacy | show 🗑
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show | bait; fish; advertiser
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“Merchants of Cool,” _______ is the name given to the stereotypical young man who will do anything for attention and is used as a marketing tool | show 🗑
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When signs and symbols are interpreted by a participant in the communication process, _____________ is said to have occurred | show 🗑
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show | inferential feedback
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______ are objects, words, pictures that represent ideas, and _______ is the process of converting those ideas into a form that can be communicated to another person | show 🗑
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Which is/are abilities that separate humans from most other animals | show 🗑
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Which is true of the cultural model of communication | show 🗑
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According to “Merchants of Cool,” the MTV program “Total Request Live” is | show 🗑
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The understandings or meanings that are shared or “holds sway” with the majority of the members of society are | show 🗑
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show | oral cultures
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Taxes can be defined as something we should be “relieved from” or as “dues” we should pay to live in a great society. This illustrates that | show 🗑
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show | an argument from the cultural model of communication and referred to as “over-determination
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Media have power because they get our attention and can send messages to large audience. But in the broadest sense, power refers to | show 🗑
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The media do reflect reality, but not necessarily accurately. Which analogy was used to describe this | show 🗑
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The idea that history can be explained in terms of new and emerging technologies is | show 🗑
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show | the world represented in the media is often the opposite of the real world
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show | product placement
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show | stories are told for profit rather than education or entertainment, stories become generic rather than individualized for a receiver, and information can be copied and mass produced for many people
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Groups with specific but not dominant cultures that exist as part of those larger cultures are | show 🗑
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show | concentration of media ownership
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show | globalization of media
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How much of the day does an average American spend exclusively with media | show 🗑
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show | oligopoly
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show | Symbols represent meaning and one symbol can be used to signify several different meanings. These different meanings compete with each other and ultimately the best meaning will survive, and that is ideology
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show | messages are created specifically for individuals
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The transmission model of communication is primarily concerned with the technical transmission of messages from senders to receivers, yet the encoding and decoding processes tell us | show 🗑
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show | Advertisors use motor oil on pancakes instead of syrup; picture of a model was edited in a way that she looks more beautiful and slender with a glow but nobody can look like that; FoxNews put McDonald’s coffee on the set which raises questions COI
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There was a time when if a record company paid a radio station to play a song it was called _____ and was illegal. Today the practice is legal and it’s called | show 🗑
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Some media products, such as The Daily Show and The Simpsons are created with more media literate audiences in mind | show 🗑
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Created by:
rwilson4