Marketing Test Notes 12/02/08
Help!
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| Loss Leather | try to upsale on a few items. Thats not on stock but have love prices.
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| Key Stone Pricing | Whatever the store has to pay to buy the product, sell it higher to get money back. You doble the price it sells.
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| Covent Emptor | Buyer Beware
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| Margin/markup | diffense of cost & selling price
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| SRP | Suggestive Retail Price
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| Markup | ON COST. For example $1.00+ 30%= 1.30
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| MARKUP | on price. For example $1.30-30%=$0.39
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| Expanison | new items to a exasitng line.
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| Modification | old item make it new or make it better.
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| Development | totally new item. (no one has herd or seen it before)
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| Deletion | delete old items to make room for new items.
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| Multiple Priceing | low price item and buy it a certain # for a certian $-price. For example 3 for_______.
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| Seasonal Goods | Holiday items. Like Christmus, Easter, Mothers Day, etc.
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| Staple Goods | Food or everyday items. Like bread, milk, aspirn, etc.
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| Covieseince Goods | Snack Food items. Like candy, chips, pretiles, etc.
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| Fashion Goods | Clothes items. Like L.L bean, Express, Jay Crew, etc.
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| Product mix | All items of the store.
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| Product line | the depements. Like womens, mens, childrens, etc.
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| Product item | One cetain product that does not belong to the product line.
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Review the information in the table. When you are ready to quiz yourself you can hide individual columns or the entire table. Then you can click on the empty cells to reveal the answer. Try to recall what will be displayed before clicking the empty cell.
To hide a column, click on the column name.
To hide the entire table, click on the "Hide All" button.
You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
To hide a column, click on the column name.
To hide the entire table, click on the "Hide All" button.
You may also shuffle the rows of the table by clicking on the "Shuffle" button.
Or sort by any of the columns using the down arrow next to any column heading.
If you know all the data on any row, you can temporarily remove it by tapping the trash can to the right of the row.
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Created by:
FredYugi
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