20 study stacks
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| A disadvantage of U.S protectionism is? | Fewer choices and higher prices for consumers.
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| What are the most commonly counterfeited apparel items? | Blue jeans and athletic shoes.
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| Limitations established by the government on quantities of certain goods that can enter a country during a specific time and period are? | Quotas.
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| The government's policy for allowing goods to enter and exit a country without government interference is? | Free trade.
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| Because it imports more products than it exports, the U.S .. | Has a large trade deficit.
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| Which type of fashion retailer offers a high level of customer service, fashion-forward merchandise, and targets special-interest customers? | Boutique.
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| Concord Mills shopping mall contains discount stores that are manufacturer-owned and operated, such as Bass and Manhattan shirts. These stores represent .. | Factory outlets.
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| Locally-owned stores with a limited assortment of apparel, housewares, gifts and household textiles are .. | Junior department stores.
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| Minimal customer service, high sales volume, and extended operating hours are characteristics of? | Discount stores.
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| Production overruns, end of season goods, closeouts, and irregulars represent merchandise found is .. | Offprice discount stores.
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| The T-shirt industry is characterized by many buyers and sellers, and no single buyer or seller controls prices. This is an example of which type of competition? | Pure.
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| Customer services, business locations, and qualifications of salespeople are elements of which type of competition? | Nonprice.
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| For the customer who will use only Clinique products, cosmetics are which type of consumer good? | Specialty.
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| During which stage of the business cycle are consumers most willing to purchase fashion products? | Prosperity.
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| A kate Spade handbag is an example of which category of consumer goods? | Specialty.
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| Which is a basis for psychographic segmentation? | Lifestyle.
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| Developing newspaper advertisements and news releases for use to communicating with customers is which marketing mix component? | Promotion.
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| What type of market segmentation is being used when a company develops a separate marketing mix for people living in the U.S, Canada, and Mexico? | Geographic segmentation.
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| Target sells apparel, accessories, cosmetics, and home furnishings, It is involved in .. | Fashion merchandising.
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| The costs involved in distributing the product and conducting marketing research must be considered when determining .. | Price.
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