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MKC1
Question | Answer |
---|---|
Tendency of members of a generation to be influenced and bound together by events occurring during their key formative years—roughly age 17 to 22. | cohort effect |
Generally accepted rule that 80 percent of a product’s revenues come from 20 percent of its total customers. | 80/20 principle |
People in their formative years at the time of the September 11, 2001, terrorist attacks. | 9/11 Generation |
Items on lifestyle surveys that describe various activities, interests, and opinions of respondents. | AIO statements |
People born between 1946 and 1965. | baby boomers |
Goods and services purchased for use either directly or indirectly in the production of other goods and services for resale. | business products |