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techniques or persuasive laungage

term def
alliteration is the repetition or initial consonant sounds in order to emphasize certain words and make them more memorable
adjectives are descriptive words used to add emphasis and to create an emotional response
anecdotes are short personal stories used to connect with the audience and add evidence or credibility to an argument.
asyndeton is a figure of speech in which coordinates conjunctions for, and, nor, but, or, yet, and so that join words or clauses in a sentence into relationships of equal importance are omitted.
assertion is when an idea is presented as fact without full explanation or evidence it is used to assert authority and make claims sound factual.
attacks are when a speaker/writer addresses an opposing view or speaker and attacks their argument or character
bias is the presentation of only one side of an issue or viewpoint and is used to subjectively influence an audience
connotation is the ideas or feeling that a certain word invokes and is used to create certain emotional responses in an audience
Ethos (credibility) think"i'm The Expert" is the establishment of authority and reliability, and is used gain the confidence and trust or the audience
Pathos(Emotion or pity) is feelings accentuated by experiencing love, hate, fear,etc. An appeal to emotion is used to engage with an audience and create an emotional response
exaggeration is the respresentation of something as greater than is actually the case and is used to grab the attention of the audience and empasize certain points.
evidence is the facts or information that indicate whether a view is true or valid and is used to give weight to an argument or belief.
connotation the array of emotions and ideas suggested by a word in additon to its dictionary definition. most words carry meanings , impressions ,or associations apart from or beyond their literal meaning
denotation is the literal dictionary meaning or a word. diction is a author's or poets word choice.
figurative launguage is used to create imagery and express things non-literally it can help to make an idea more emotive, vivid and convincing
generalization is the infrence that a claim is true for most people or a majority and is used to speak to prevailing beleifs or prejudices or an audience.
rule of three is when groups of 3 adjectives or phrases are used to make ideas more memorable.
jargon is special words or expression used by a professions or certain group it is used to signal expertise and expertise and establish credibility.
loaded words are words charges with an underlying meaning or implication and are used to produce emotion in an audience.
pronouns are words that take the place or nouns and are used to create a sense of unity with an audience or distance from a commom enemy .
Logos (facts and statistics ) is the power of the mind to think and form judgements logically it is used to appeal to the rationality or the audience.
meiosis is a figure of sppech that minimizes the importance of something through euphemise.
repetition is the reoccurrence of cetain words or phases and it is used to emphasize certain ideas, and make them more memorable.
rhetorical questions are statements which are voiced as questions but are NOT expected to be a
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