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Module 11 & 12

D099 - Unit 7

TermDefinition
capital budgeting The long-term budgeting process to evaluate potential major projects or investments
operational budgeting a short-term budgeting process that uses the company's resources to achieve a profit
master budget a series of budgets that operationalize the organization's strategy
fixed overhead cost costs that must be paid no matter how much is produced or sold.
variable cost costs that change with the level of production or the level of sales.
activity-based costing a costing method that assigns indirect costs to activities and products based on each product's use of activities.
return on assets managed shows how well an organization can generate a profit using its assets.
customer profitability analysis gives insights into how each customer is contributing to a company's overall performance
full product costing end-to-end manufacturing costs are assigned to individual finished products
absorption costing Companies treat all manufacturing costs, including both fixed and variable manufacturing costs, as product costs
selling and administrative budgeting Expenses of getting a product to a customer
sales budgeting The expected demand for a product
production budgeting The amount of a product that needs to be manufactured to meet the determined consumer demand
cost of goods sold budgeting The amount of money the business will spend to manufacture a product
outsource To have part of the work done by another company
sales potential forecast a forecast of the number of prospects and their buying power.
RACI matrix describes the roles and responsibilities of each project participant or key stakeholder in a cross-functional or departmental project.
market potential An estimate of the possible sales for a product or service for an entire industry in a market in a stated time period under ideal conditions
sales potential The maximum or total sales from all perspective buyers of a product for a single firm, generally a percentage of total market potential
market shares The portion of a market controlled by a particular company or product; expressed in dollars or units
sales force composite a forecast based on estimates of sales in each period gathered from all of a firm's sales representatives.
Delphi technique uses repeated measurement and controlled anonymous feedback to create a single forecast
time series technique the use of historical data to make sales projections.
rollover technique the actual sales results from one period are copied into the next period as the forecast.
simple moving average using the average of any subset of numbers to get an overall idea of the trends for a data set
weighted moving average puts more weight on recent data and less on past data
exponential smoothing uses all the data but weights the most recent observations the heaviest
decomposition time series analysis breaking down a timer series into its level, trend, seasonality and noise components
market tests an experiment in which the company launches a new offering in a limited market to gain real-world knowledge of how the market will react to the product.
Created by: lissmisstree
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