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Marketing Priciples
Question | Answer |
---|---|
3 things included with product | 1. when to make or sell 2. how much 3. quality |
3 things related to place | 1. where to sell 2. level of intesity 3. storage |
3 things related to price | 1. pricing method 2. stratigies 3. competition |
3 things related to promotion | 1. Advertisment 2. personal selling 3. visual merchandising |
different markets | Consumer market & Industrial market |
business's percentage of total sales volume generated by all competitors in a market | Market share |
Buys product | customer |
use the product | consumer |
how businesses' segment a market | Certain characteristics |