click below
click below
Normal Size Small Size show me how
Sports&Ent11
Question | Answer |
---|---|
Evergreen | films or products that are popular year after year |
Record clubs | organizations in which memebers receive free records if they agree to purchase additional records within a time period |
Rack Jobbers | independent vendors who distribute, price, and control their own inventory within a store |
Location-Based entertainment (LBE) | Entertainment that includes, amusement, theme, animal, and water parks |
Impulse spending | buying without prior planning |
Entertainment products | Contain both tangible goods and intangible services. |
Intellectual property | An idea, concept, or written or created work that is unique and is protected by copyright laws. |
Concessions | snack-bars that sell refreshments such as popcorn, soda, and candy |
Product extensions | Addition of a new product to an already established line of products under the same brand name. |
Primary Market | In film distribution, the target audience which is th etheaters that show films in first release |
Exhibitors | Theaters that sell tickets and show films to an audience |
Secondary Market | In film distribution, target audience after a film has been in first run at theaters |