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Term | Definition |
---|---|
Advertising | The activity or profession of producing advertisements for commercial products or services. |
Sales promotion | The set of marketing activities undertaken to boost sales of the product or service. |
Ticket sales | Selling of tickets |
Ticket management | Selling, buying, managing ticket supply |
Market research | The action or activity of gathering information about consumers' needs and preferences. |
Merchandising | The activity of promoting the sale of goods, especially by their presentation in retail outlets. |
Community relations | The relationship that a company, organization, has with the people who live in the area in which it operates: |
Media relations | The relationship that a company or organization develops with journalists |
Sponsorship manager | Responsible for the initiation and development of the partnership between a corporation and an outside marketing asset. |
Event planner | The process of managing a project such as a meeting, convention, trade show, ceremony, team building activity, party, or convention. |
Hospitality manager | Manager of hotels, restaurants, cinemas, theaters, travel agencies and similar organizations in the hospitality industry. |
Volunteer/vendor coordinator | Person who volunteers to help coordinate |
Marketing director | A manager whose primary task is to manage the marketing resources of a product or business |