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V-1.01Typography
Typography
Term | Definition |
---|---|
Font | A specific size, weight, and style applied to a character(letter, number, symbol) |
Font style | The slant and weight of a charcter, such as a bold or italic |
Font Family | A group of similarly formatted typefaces like Arial bold, Arial Narrow, and Arial Rounded |
Typeface | The basic design of a charcter |
Monospeed | All characters have the same space like a typewriter |
Proportional | All characters are based are based on the character |
Leading | Vertical line spacing |
Kerning | Horizontal line spacing |
Tracking | Horizontal spacing between all characters |
Serif fonts | Used in the body of a book |
Sans serif fonts | Does not have tips or serifs |
ornamental fonts | Are not used often |
Script fonts | Looks like they were written by hand |
Symbol | Used for characters |
Visual Hierarchy | A arrangement of text in a graduated series |
Target Audience | A particular group |
Meduim | An intended output |