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Value Chain
Value Chain of Corporation
Question | Answer |
---|---|
Firm infrastructure | (general management, accounting, finance, strategic planning) |
Human resource management | (recruiting, training, development) |
Technology development | (R&D, product and process improvement) |
Procurement | (purchasing of raw materials, machines, supplies) |
Four support activities | firm infrastructure, human resource management, technology development, procurement |
Five primary activities | Inbound logistics, operations, outbound logistics, marketing and sales, services |
Inbound logistics | (raw materials handling and warehousing) |
Operations | (machining, assembling, testing) |
Outbound logistics | (warehousing and distribution of finished product) |
Marketing and sales | (advertising, promotion, pricing, channel relations) |
Services | (installation, repair, parts) |