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Biz Entrepreneurship

Stack for business entrepreneurship

TermDefinition
Innovate to introduce as or as if new; to make changes; to do something in a new way.
Create to produce or bring about by a course of action or behavior; to produce through imaginative skill; to make or bring into existence something new.
Product An actual product or service.
Trade Secrets Data or information not generally known in the industry that gives a business an advantage over the competition
Bootstrapping start a company with little capital (Barter, borrow, beg)
Basic Finance Start-up costs are pre-opening, one-time expenditures incurred to start a new business.
Balance Sheet Accounting statement that reports a company’s financial position as of a specific moment in time
Assets a physical object or right that has a monetary value.
Current assets assets expected to be used, sold, or realized in cash within one year.
Long-term assets tangible assets that are of a permanent or relatively fixed nature.
Liabilities Current debt owned by a business.
Income Statement The income statement is a summary of the revenues and expenses of the business for a specific period of time.
Ratio Analysis A comparison of two numbers.
Profitability Ratio Definition Profitability ratios measure a firm’s financial returns on activities.
Business Plan The business plan is a written document that provides details of a proposed venture.
Patents It gives you an exclusive right within the US to make, use and sell your invention for a period of years
Trademark Any word (or words), name, symbol or picture or device that a company uses to distinguish its goods from someone else’s.
Fair use A set of legal exceptions to copyright. Fair Use allows certain ways of using copyrighted material for educational purposes.
SWOT Strengths, Weaknesses, Opportunities, Threats.
Break Even Analysis An analysis to determine the point at which revenue received equals the costs associated with receiving the revenue
Equity Owner’s claim against assets after the liabilities have been deducted.
Gross Profit Margin Gross Profit / Sales
Return on Sales RS = Net Income Before Taxes / Sales
Income Statement Revenues – Expenses = Net Income
Profitability Ratio Profitability ratios measure a firm’s financial returns on activities.
Liquidity Ratio Measure a firm’s ability to meet its current financial obligations.
Liquidation The process by which a company (or part of a company) is brought to an end, and the assets and property of the company are redistributed.
Debt Ratio DR = Total Liabilities / Total Assets
Promotion The communication of the product/service to the potential customers.
Price The dollars exchanged for the product/service.
Key stoning Doubling the wholesale price.
Advertising Any communication that is paid for.
Personal Selling Face-to-Face selling technique.
Sales Promotion campaign to stimulate market demand or improve product availability (Coupons)
Publicity communication is not directly paid for (Ex. News articles, video, etc)
Direct Marketing communicate straight to the customer (ex. Texts, e-mail, fliers, etc.)
Market Research Understanding Customer’s Motivations & Decision Making Process.
Luxury Products Price sensitive products (jewlery, etc.)
Created by: payton860
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