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deca quiz

QuestionAnswer
what is marketing? the process of planning, pricing, promoting, selling and distributing ideas, good or services to create exchanges that satisfy customers
7 functions of marketing? Distribution, financing, marketing information management, pricing, product/service management, promotion + selling
what is the marketing concept? idea that a business should strive to satisfy a customer's needs + wants while generating profit
what is business, management and entrepreneurship? affect business decision making
what are communication + interpersonal skills? understanding concepts, strategies and systems needed to interact effectively with others
what is economics? understanding economic principles + concepts basic to marketing
what is professional development? career exploration, development and growth
benefits of marketing? new and improved products, lower prices, added value + utility
what is utility? the value that the functions of marketing add to a product
different kinds of utility? form utility, place utility, time utility possession utility + information utility
Created by: lovinglifexoxo
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