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Chapter 1.3 Vocab + Notes

Marketing Mix A blend of features that satisfies your chosen market.
Want Slip System Where a from is completed each time a customer requests a product not in stock.
Trade Show Are reperidic temporary exhibits that are scheduled thoughout the year invarious trading centers.
Pricing Strategy Considering cost,expenses,econmic conditions, customer impressions, and competition.
Iternal Sources Sotre Records, Management, Sales staff.
External Sources Customers, Magazins; trade journals; & trade shows, Vendors, Trade associations, and Competitors.
Created by: FredYugi

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