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Advertisement types
22 terms
Question | Answer |
---|---|
Persuasive | Convinces people |
Persuasive techniques | Changes people's opinion |
Logical appeal | Presents facts and evidence |
Emotional appeal | Stirs up feelings of audience |
Language | Positive or negative opinions |
Public service announcements | Tries to help the public |
Logic | Smart |
Faulty reasoning | Flawed thinking |
Logical fallacies | False |
Hasty generalization | Too little evidence |
Over generalization | Broad conclusions |
Circular reasoning | Goes over same thing over again |
False cause | Assumption of one event because earlier in time |
Claim | Argument |
Propaganda | Attempts to convince the audience |
Propaganda techniques | Different propaganda techniques |
Bandwagon appeal | Everyone else is doing it |
Stereotype | Fake |
Name calling | Negative feelings |
Snob appeal | Make people think they are special |
Endorsement | Recommendation |
Commercial advertsisements | Persuades people to buy a certain product |