MarketingVocats2.01 Word Scramble
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Question | Answer |
Developing, promoting, pricing, selling, and distributing products | Marketing |
The group of consumers a business desires to have as customers | Target Market |
A business approach that directs all marketing efforts towards satisfying customer’s wants and needs | Marketing Concept |
Strengths, Weaknesses, Opportunities, Threats | SWOT Analysis |
Not a necessity, a desire | Wants |
A necessity for living | Needs |
The person who uses the product | Consumer |
The person who purchases the product | Customer |
Tangible items that satisfy customer’s needs and wants | Goods |
Intangible items that satisfy customer’s needs and wants | Services |
New and Improved Products as well as Lower Prices | Benefits of Marketing |
Opportunities and Threats | External Factors |
Created by:
melinda.fornes
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