| Question |
Answer |
| issues that are perceived by the political community as meriting public attention and governmental action |
public agenda |
| public's right of access to media |
media access |
| sensationalistic hournalism allusion to cartoon of a newspaper |
yellow journalism |
| an inclination or a preference that interferes with impartial judgement |
bias |
| information generated and distributed by government in such a way as to give government interests priority over candor |
managed news |
| communication channels that involve electronic transmissions auch as tv radio and internet |
electronic media |
| broadcasting that is targeted to one small sector of the population |
narrowcasting |
| a brief memorable comment that can easily be fit into a news broadcast |
sound bite |
| an interpretation of campaign events or election results that is favorable to the candidate's campaign strategy |
spin |
| a politocal campaign adviser who tries to convince journalists of th truth of a particular intrepretation of events |
spin doctor |
| reporters assigned full time to cover a presidency |
white house press corps |
| presidential staff member responsible for handing media relations and communications |
press secratary |
Buen Viaje lv.2 ch 8
