GoPo Chap 5 Polling
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| The estimated difference between the results of a poll using a sample of the population and the true results that would have been found if the entire population had been polled. | sampling error
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| The assumption that people care about a polling question | saliency
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| Influencing opinion by the order questions are asked | context effect
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| Feeding people false and damaging "information" about a candidate while pretending to take a poll to see how this "information" affects voter preferences while really trying to influence their vote | push polls
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| Differences in political preferences based on more than one variable | crosscutting cleavages
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| Professionally structured discussion to provide in-depth insights into people's motivations and perceptions | focus group
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| Distort or bias | skew
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| Voters who support a candidate or position merely because they see that others are doing so | bandwagon effect
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| A sampling method in which each member of the population being surveyed has an equal chance of being selected for the sample | random sample
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| Selecting voting places at random and asking people how they voted and why | exit polls
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You may also shuffle the rows of the table by clicking on the "Shuffle" button.
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Created by:
betsynewmark